COURSE 3
Walking the PATH with HEART: Understanding the traveler's journey
The Transformational Travel Council has developed two tools, PATH and HEART, that we use to describe the full scope of the traveler’s journey as well as the ideal persona for experiencing Transformation through travel. We will walk you through what these tools are and how to use them to better grasp what your travelers are going through and how you can support them on that journey.
INSTRUCTOR
Tanner Colton
A lifetime of seeking in nature and around the world has taught Tanner one important thing: our lives are not ours alone and there is no end to what we can learn. As the co-owner, along with his wife Kolena, of Travel Life Adventures he seeks to create space where personal transformations can take place for travelers, and to work with and support communities in creating sustainable and empowering tourism programs and infrastructure. It is time for travel to be an agent of positive change instead of a tool of exploitation.
I have been working in travel and tourism for almost 10 years in varying roles and capacities. I have been a travel designer, guide, and consultant. Currently I am the Director of Product Innovation and Education Transformational Travel Council where I am responsible for creation, implementation, and maintenance of all our products and educational programs at the TTC.
Curriculum
TRACK BUNDLE
Transformation Design Principles
In Travel Experiences
The Transformational Travel Council defines Transformational Travel as “intentionally traveling to stretch, learn and grow into new ways of being and engaging with the world.”
Transformational travel is any travel experience that empowers people to make meaningful, lasting changes in their life and positive impact in the world around them. Ultimately, it’s a new philosophy on travel that connects travellers to their truest self and to others, cultivating a sense of purpose and belonging. It is often identified as a missing link in today’s social purpose and sustainability movements. It is about regeneration of self, planet, and people.
COURSE 2
Transformation Design Principles
