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In this introduction, we will dive into the meaning and significance of the customer journey and its micro-moments, equipping you with the knowledge to wisely choose technologies that align with specific challenges you or your customer may encounter. Prepare to expand your horizons as we navigate the intricacies of the customer journey. Together, we will unravel its complexities, enabling you to make informed decisions that ensure the seamless integration of technologies tailored to address the unique needs of your adventure business.

What you will learn:

• Define the micro-moments that compose the travel customer journey
• Recognize examples of these moments and how adventure tour operators can plan for them
• Identify the different moments experienced by your customers

Thank You to the Founding Partner, WeTravel

This course is made possible due to the amazing support of our partners at WeTravel. With a mission to provide tools and training to make the industry more competitive, WeTravel is committed to your professional development with technology.

Founding Partner